@Revolution:Global Business News

New Economy, Leadership, Entrepreneurship, Management, Global Business

Should You Offer a Free Trial?

Posted by iBlog on August 9, 2007

I want to expand my customer base. Are free trials worth the investment?

Absolutely. A free trial is a great marketing tool and a solid step toward establishing good will with new customers. Trials with products aimed at particular audiences are effective, such as chewing gum geared toward people with dental work, tasty protein bars for athletes or eye shadows that complement certain eye colors.

Read the full article in Forbes.com

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

 
%d bloggers like this: