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New Economy, Leadership, Entrepreneurship, Management, Global Business

How To Make SEO Work For You

Posted by iBlog on September 12, 2007

You should also formally submit your site to the major search engines, which allows them to index it. Include at least Yahoo (YHOO), Google, and MSN (MSFT), Leff suggests, but don’t necessarily limit it to those three. People searching the Internet don’t all use the same search engines. “Research shows that older audiences still like AOL (TWX) and professional audiences tend to like MSN and Google, while younger audiences often like Yahoo. Only about one-third of users use one search engine consistently,” McPherson says. Knowing your audience will help you decide which search engines to optimize for. Go to their home pages and search “how do I submit my site?” to get easy instructions.

 Read the full article in BusinessWeek.com

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